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# Tesla Talent Exodus: From 1 to 9
Siddhant Awasthi, head of the Tesla Cybertruck project, announced his departure, marking the Nth executive to switch companies in recent months.
The brain drain this time is quite severe:
- North America's top salesman Troy Jones (who has been in the business for 15 years) has left.
- The pillar of the battery business, Vineet Mehta, has left.
- Software head David Lau is also leaving.
- The head of the humanoid robot Optimus team, Milan Kovac, also did not stay.
Data is shocking: In 2020, Tesla was still the most desired company for engineering students in the U.S., ranking first, but has now dropped to ninth place. Even more astonishing, Tesla's brand value plummeted by 35% in a year (from $12.95 billion to $2.95 billion), and its brand ranking fell from 12th to 25th. Meanwhile, BYD has entered the global top 100 brands.
Ironically, the stock price has been soaring in recent months due to the AI/robotics concept, but the company is experiencing a massive loss of talent. Transitioning from a car manufacturing plant to AI + robotics + unmanned vehicles requires top engineers to support it. If this continues, having only concepts without execution capability, how will they proceed in the future?