Remember FriendTech? Dead. Phaver? Gone too. Lens and that Hey platform? Barely breathing. Now even Farcaster's pivoting away from 'social' straight into wallet territory.

Here's the thing nobody wants to admit: Social-Fi never clicked. The whole sector was built on token hype, not actual human behavior. Think about it—creators kept jumping between chains chasing airdrops, communities never stuck around long enough to matter, and every single app turned into another yield farm disguised as a social network.

The pattern's obvious now. Launch with big promises about decentralized social graphs. Attract mercenary capital. Watch engagement spike during token distribution. Then... crickets. Because people don't need blockchain to post memes or chat with friends. They need reasons to stay that go beyond speculative upside.

Maybe Web3 social isn't dead forever. But this version? The one built on tokenomics first and user experience never? Yeah, that's cooked.