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I've heard experienced traders constantly use the word "upside," and I didn't quite understand what it meant for a long time. Turns out, it's pretty simple.
Upside is essentially any growth potential you see in an asset. When you look at a token or stock and think it might take off, you're talking about upside. It's the expectation of profit, the chance to earn good returns on your investment.
In trading, upside is one of the most pleasant words overall. Traders use it all the time when discussing promising assets. If someone says, "This asset has good upside," they mean that the asset could experience significant growth and bring in decent profits.
A practical example: you're analyzing a token, see strong fundamental indicators, and tell your colleagues — "This asset has good upside expected by the end of the year, we're definitely going to make some x's on it." This means you're confident in its growth potential and ready to hold the position.
Such is this simple but very important term in any trader's vocabulary.