# Spotlight

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Pumpfun Expands Beyond Memes with New "Spotlight" Initiative for Utility Tokens 🚀
The Solana-based launchpad Pumpfun has unveiled "Spotlight," a dedicated program designed to support utility token projects and early-stage startups. This marks a strategic expansion for the platform beyond its meme coin origins.
The initiative addresses key challenges for utility projects:
• Discoverability: Connecting quality projects with serious investors at early stages
• Liquidity: Access to global investor networks through PumpSwap's dynamic fees
• Communications: Hands-on go-to-market and marketing strat
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