📢 Exclusive on Gate Square — #PROVE Creative Contest# is Now Live!
CandyDrop × Succinct (PROVE) — Trade to share 200,000 PROVE 👉 https://www.gate.com/announcements/article/46469
Futures Lucky Draw Challenge: Guaranteed 1 PROVE Airdrop per User 👉 https://www.gate.com/announcements/article/46491
🎁 Endless creativity · Rewards keep coming — Post to share 300 PROVE!
📅 Event PeriodAugust 12, 2025, 04:00 – August 17, 2025, 16:00 UTC
📌 How to Participate
1.Publish original content on Gate Square related to PROVE or the above activities (minimum 100 words; any format: analysis, tutorial, creativ
The rise of consumer applications brings new opportunities to the crypto market.
Observations on Consumer Application Track Under Complete Infrastructure
In recent years, the crypto industry has focused on building new Layer-1s, scaling layers, developer tools, and other infrastructure. However, as core infrastructure matures, the market focus is shifting towards consumer-facing applications and products to demonstrate the value of blockchain to the average user.
In the current market context, the growth of new liquidity is slowing down. The total market value of stablecoins is only about 25% higher than the peak in 2021, and this increase mainly comes from institutional and government purchases of BTC/ETH and the expansion of stablecoin payments, rather than speculative funds.
In the next five years, the crypto market may experience a second wave of growth driven by Web2 users. An improved policy environment will expand the potential market for crypto applications, attracting more ordinary users who focus on the value at the application layer. The market will pay more attention to projects with real revenue and product-market fit, especially consumer applications.
The consumer application tracks that have achieved product-market fit include:
Emerging tracks worth paying attention to include:
The AI and gaming sectors are still in the early stages and require further improvement of the infrastructure.
Overall, the market is leaning towards a few consumer-friendly "super chains". Institutional investors should focus on consumer applications within these ecosystems and their supporting infrastructure. When evaluating consumer applications, more emphasis should be placed on their distribution capabilities, user experience, and brand value, rather than solely focusing on technological innovation.