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Hao Hao Noodles Taking Off Like Crazy
Hao Hao noodles? They're everywhere now. Sales jumped about 7% by September 2025. Pretty impressive. Their distribution network grew by more than 30% last quarter. Just like that. All this happened after they rolled out some new flavors and figured out better ways to get their products on shelves.
Market numbers show interesting pricing. The stir-fried packets go for somewhere between 4,100 and 4,400 VND. Want a box? That'll be 120,000 to 128,000 VND for 30 packets. Not cheap, not expensive. People seem to love what they're doing with flavors and stuff.
Their spicy sour shrimp flavor? Kind of a big deal. It's still their star performer. Omachi and Kokomi are trying to keep up in the grab-and-go food market. But Hao Hao isn't making it easy for them. The brand just clicks with consumers. Not entirely clear why, but it works.