Golden Finance reported that Musk stated on the X platform that the X platform will start charging based on the vertical size of ads, so ads that occupy the entire screen will cost more than ads that take up a quarter of the screen. Otherwise, advertisers would tend to create giant ads that harm user experience.
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Musk: X platform will start charging based on the vertical size of advertisements.
Golden Finance reported that Musk stated on the X platform that the X platform will start charging based on the vertical size of ads, so ads that occupy the entire screen will cost more than ads that take up a quarter of the screen. Otherwise, advertisers would tend to create giant ads that harm user experience.