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Yili and Haidilao reached a strategic cooperation
On January 6th, Yili Group and Haidilao Group officially signed a strategic cooperation protocol at Yili Shanghai Innovation Center, marking the establishment of a multi-level and all-round communication mechanism between the two parties, fully leveraging their respective resource advantages, and carrying out in-depth cooperation in areas such as brand promotion, market development, business integration, brand co-construction, organizational development, and research and innovation.